Partners and roles
Multi-Channel Network (MCN)
An agency registered with TikTok that represents a roster of creators on TikTok Shop. Partner Center lists it next to the CAP.
Also known as: MCN, Creator network
On TikTok Shop, a Multi-Channel Network represents a roster of creators and supports their selling, in exchange for a share of their commission. TikTok’s Partner Center lists Multi-Channel Network and Creator Agency Partner as partner types for agencies that represent creators, with shared guides. How the agency takes its share depends on the market: see revenue share.